Katarina Klask, Author at Katarina Klask

Din Tai Fung USA

Din Tai Fung is a popular dumpling restaurant with a worldwide presence. Hello Design redesigned the website for the restaurant’s US branch, and I animated the illustrations our agency developed for the site. Additionally, I brought Din Tai Fung’s mascots to life, animating the brand’s characters for a set of GIF stickers. I set up Din Tai Fung’s GIPHY account so the GIFs are available to use wherever GIPHY’s API is integrated, including applications such as Instagram Stories, iMessage, Slack, and more.

Hello Design also created a landing page for its partnership with Netflix’s Over the Moon. As part of this project, I animated stills of the movie’s characters for a scroll-activated surprise and delight moment.

Illustration • Design • Animation

Produced at Hello Design • For Din Tai Fung USA • Creative directed by David Lai • Designed by Tracy Hung, Hajime Himeno, Derek Yang, and Katarina Klask • Copy written by Erika Wilder • Project managed by Sara St. Hilaire

Facebook Power Admin Group

Facebook Power Admin Group (PAG) is a Facebook-driven project to help serve top-performing group admins across the globe. These Power Admins are invited to join regional Facebook-moderated groups where they can connect with other community leaders and get direct support from Facebook itself.

At Hello Design, I direct a team of designers who design and animate global templates for posts within the subbrand’s groups, collateral for events, and swag to send to group members. Every couple of years, my team oversees PAG’s brand refresh – here’s the one I established that ran from 2020-2022.

Design Direction • Illustration • Design • Animation

Produced at Hello Design • For Facebook • Creative directed by Gaelyn Jenkins and Tracy Hung • Design directed by Katarina Klask • Designed by Olivia Taylor, Bianca Austria, Jenna Kwon, Katarina Klask, and more (not pictured) • Project managed by Jonathan Colquitt, Tracy, Savannah, and Larzine Wright