
BCI - Court & Rowe
Court & Rowe, a part of the BCI Brands family, is a lifestyle brand that brings pop and personality to wardrobe classics for the modern woman. While BCI Brands typically specializes in fashion lines built for department stores, Court & Rowe is its first direct-to-consumer brand. Hello Design launched and ran its Shopify website, social media presence, and email campaigns. I was brought in to establish Court & Rowe’s motion language for social media and digital advertising. I also designed emails, icons, and digital lookbook spreads for the brand.
Illustration • Design • Animation
Produced at Hello Design • For BCI • Creative directed by Gaelyn Jenkins • Designed by Olivia Taylor and Katarina Klask • Copy written by Kirby Bittner and Megan Youngblood • Project managed by Kate Chapman and Caroline Langella